5 posts tagged “laura ming-wong”
I have had a record number of monarchs in my garden this year. This one was on one of my paths, and let me come up real close. They were actually from April, not May as the captions state.
Earlier today, when attending a photo shoot for Lucire, what did I spot among the props?
[Cross-posted] Each time we put out a Lucire in print, regardless of country, I wonder: do the folks in the countries (such as the UK) where the magazine is not available know what some of the layouts look like?
This time around, Laura and I decided we would do a 52 pp. downloadable PDF, containing some of the pages, for those who can’t get Lucire where they are. And for those who can, such as in New Zealand, the downloadable PDF contains some extra pages, and even an article that we’ve earmarked for issue 26. There are two more pages for a shoot; in fact, there’s one shoot in there by Hannah Richards that you won’t have seen at all.
It’s almost full circle: I remember putting together a 52 pp. PDF in 2003 as a L’Oréal New Zealand Fashion Week special in the pre-print days. It was hugely successful, and was used extensively by New Zealand Trade & Enterprise to market Kiwi designers offshore.
Readers unaccustomed to the print Lucire might know we have pretty outstanding journalists among our team based on the longer articles that appear online. But you don’t get to see the fun we have with the look, and the PDF addresses that.
We also thought we’d champion some of our advertisers as an extra thank-you.
Since the book is 200 dpi and 13 Mbyte, it was better stored on a free service. Head over to Rapidshare, where you can download the issue 25 supplement, as we call it, free. There may be a small delay for the free service but we think it’s well worth it.
[Cross-posted] I’ve had to keep this under wraps till today, but since we’re about three weeks from launch, I now have permission to let you all know of this nice development at Lucire: the launch of a new magazine, Twinpalms Lucire, for a specialist market in Thailand.
It’s been such a smooth process working with Miguel, who has done a huge load of work on the new print magazine. And I take my hat off to Twinpalms Phuket, which has been very accommodating of our own wishes. The Twinpalms brand appears first for various historical and contractual reasons.
Richard Machado’s first shoot for Lucire, ‘Papillon’, re-appears on the cover.
If you look inside the magazine, Miguel is very much a proponent of the Swiss grid and Helvetica is the main typeface. It’s very different in feel to Lucire in other countries, but I still love what he has done. It’s a classy, elegant production.
There are plenty more articles saved up for the next issue, too. We plan on the title being six-monthly.
Lucire launches in Thailand
International fashion magazine collaborates with Twinpalms Phuket and Asia Design Consultants for latest country
Lucire, the international fashion magazine headquartered in New Zealand, has announced that it has collaborated with the Twinpalms Phuket resort and Asia Design Consultants Ltd. to see an extra print edition in Thailand.
Twinpalms Lucire launches February 20 with 5,000 copies distributed through the Surin Beach, Phuket resort and its sister properties.
The magazine has features on fashion, lifestyle and travel, with a lesser emphasis on beauty when compared to Lucire’s other print editions.
Miguel Kirjon of Asia Design Consultants oversaw the production and editorial mix, in collaboration with Lucire founder and publisher Jack Yan, deputy editor Sylvia Giles and assistants Dominique Whittaker and Ashleigh Berry.
Many of the Lucire articles had been commissioned by Laura Ming-Wong, the magazine’s editor in New Zealand.
Mr Yan says, ‘This is another small step in growing the Lucire brand, targeting it at an aspirational audience that says, “I want to be a step ahead.” We’re confident that the Twinpalms audience will love our mixture and socially responsible approach to fashion and lifestyle reporting.
‘I’m also delighted that Miguel has created a unique look founded in the Swiss school of design. It’s very different from the home edition and it’s a classy production.’
In addition to its design direction, Mr Kirjon has commissioned many additional, original articles for the Twinpalms’ side of the magazine.
Twinpalms Phuket is a member of Small Luxury Hotels of the World, one of the most exclusive collectives of hotel properties internationally. The resort is privately owned, with a private beach club and an enviable location next to Millionaires’ Cove.
Lucire started as an online fashion magazine in 1997 and is notable for having diversified into print, rather than adopt the print-to-web approach of its competitors. Its Webby-nominated website remains a popular destination for fashion leaders, while the print magazine is regarded as a luxurious and socially responsible publication.
[Cross-posted] I know some readers are fascinated about how a cover takes shape at Lucire. Again, before these go into the archives, we present the making of the shoot from issue 24.
Make-up with Emma Foley
Photographer Kelly Thompson discusses the shoot
Vanilla works on the hair
Thompson shoots Kenzy Cheeseman
If you have been following this blog, then you’ll recognize Kelly Thompson’s name as the illustrator who exhibited her Women of Your Dreams works at Good as Gold last week. The exhibition is still on for those in Wellington, down at Good as Gold in Victoria Street.
[Cross-posted] Lucire editor Laura Ming-Wong has given birth, seven weeks early, to a healthy baby boy, Ryder. Mother and baby are doing well. Congratulations to Laura and Adrian!
The funny thing was Laura was talking about feeling contractions at a team meeting last Friday and we all (including Laura) dismissed it. And I always had a gut feeling that my July trip to Auckland would be slightly ill-timed.
But I think this is actually a wonderful time for Ryder’s arrival with numerous things happening in August, not least my chairing a conference. So: thank you, Ryder, for being considerate with everyone’s work schedules!
I haven’t met this kid and already I like him.
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